post

Drawing on proud traditions from the late 1990s, Sweden’s largest business convention in the Middle East & Africa, the Middle East & Africa Summit is bigger than ever. Hosted by Sweden’s Minister for Enterprise and Innovation, H.E. Mikael Damberg, and Undersecretary of the UAE’s Ministry of Economy, Foreign Trade & Industry, H.E. Abdullah Al Saleh, the biennial Middle East & Africa Summit is the only forum where all Swedish stakeholders are gathered under one roof.

Together with the Embassy of Sweden in the UAE, Business Sweden organizes the Middle East & Africa Summit 2015. This year is the first time that we are including the African continent in the conference. This means that there will be a dual focus on business opportunities, sector workshops and keynote speakers. The aim is to find synergies between the markets in Africa and in the Middle East that will support your future business development.  Apart from increasing your knowledge about different topics and business sectors, the Middle East and Africa Summit offers numerous opportunities to network with a variety of experts, Swedish ambassadors and Trade Commissioners from the entire region, management representatives from the Swedish private sector, regional key stakeholders and decision-makers. By attending the Middle East & Africa Summit, you can expect to receive an overview of the political and economic developments in the region as well as to network and discuss business strategy with likeminded companies and other official representatives.

“It’s a sign of changing times that Dubai this year will host the Swedish MEA Summit. The concept of a ‘region’ is changing, from a self-contained, well-defined geographical area, to trade nodes and hubs, directing flows and connecting markets. Dubai’s importance, as illustrated by its successful Expo2020 bid, is thus far greater than its objective size or its home market. Dubai is a lab and a springboard for Middle East and Africa business”, says Sweden’s Ambassador to the UAE Mr. Jan Thesleff.

– See more and register your interest HERE